Over 40 years ago, two Bavarian immigrants who resided in Minnesota decided they wanted to begin blending and baking their own unique mix of grains and nuts. This recipe would come straight from Northern Europe and was a recipe that had been used and shared with many people back in the old country. The founders never had any intention of marketing and selling their product initially. They baked it simply because they loved the taste of the granola they were making.

After a few years, friends and family began inquiring about the recipe. At this point, the founders began engaging in the idea of selling their granola commercially since it was developing such a cult-like following.

For the next three decades, the founders baked and sold their granola, slowly expanding their reach over much of southern Minnesota and western Wisconsin. They originally formed a company called Nature’s Harvest, but then changed the name to Nature’s Hand a few years later.  The company had a loyal customer base that used the product as a cereal, a topping, and a baking ingredient with other delicious recipes.

After 35 years of hard work and the building of a successful brand, the founders decided it was time to retire.  At that time, a small private investment group came together to purchase the company and trasitioned the ownership in the Fall of 2005.

When the new ownership took over, they decided to give the packaging a fresh look and to launch some new flavors.  Within three years, the company had new packaging and went from offering two flavors to seven flavors in an attempt to widen the company’s marketability and brand recognition with its customers.  However, even with all of these changes, the new managers realized they needed to maintain the ingredients and formulations of the original recipes that had made the company so successful for the previous 35 years.

Today, Nature’s Hand granola continues to evolve.  While the company still offers its Original Vanilla Almond flavor, the recipes have been enhanced to add flavor and texture to the granola while still maintaining the health benefits of the product.  We are proud of what we have developed because it gives us the best of both worlds; our original, foundational granola and our new, enhanced granolas.